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This is a guest post by Ethel Carson

We all knew it was coming, the baby boomers of the World War II generation are aging and the senior population is exploding like never before. Keeping up with the boomers is something industries of every kind are seeking to do. The baby boomers of today are not content to simply grow old in an assisted living community. They want to stay as young and active for as long as possible and advances in technology and senior services are available like never before. For example, Miracle-Ear Hearing aids is catering to the seniors with smaller less intrusive models. These devices help the seniors stay active and feel a part of their community.

Many other industries are catering to the senior community as well. More senior care homes are popping up in subdivisions, rural and suburban areas. Seniors today tend to be healthier and more on the go than in times past. While the nursing homes, aging villages and even greenhouse type senior homes are growing in popularity, most baby boomers prefer aging in place or growing old at home. This sets up the need for more nursing services that will go to the seniors and transportation companies or drivers that can help the senior who can no longer drive to their appointments. Local counties have senior connections set up to help the non-driving senior stay active with van service front door pick-up and return services.

Whatever the need, our marketplace will rise to the occasion, providing the services that old and young alike need. It’s not our grandparent’s world anymore, it’s a brave new younger world designed to help us live life to the fullest for as long as possible.

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